This decade, memes became something not just for a handful of internet nerds who lurked on message boards — memes are now for everyone. Huge technological shifts of the s led to this: widespread smartphone adoption and the rise of newfangled social media platforms like Vine. Memes also became a business — brands used meme-speak and accounts like fuckjerry made big bucks by reposting memes. To determine the ranking of this list, we considered the overall popularity of a meme, its longevity, and historical importance — what kind of impact it had on other memes and internet culture. Here they are:.
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98. Keep Calm and Carry On
On Jan. Warnings were circulated in the media, mostly in British tabloids but also in more reputable outlets like CBS and BBC , launching an international hysteria which, of course, soon became prime fodder for parody and memes. In an interview with Vanity Fair during which she was hooked up to a lie detector, Palmer was asked who was a better vice president: True Jackson, VP a character she played on a Nickelodeon show of the same name , or Dick Cheney.
We live in an era defined by memes. Whether repurposed from YouTube videos, movie screengrabs, or catchphrases, these golden viral nuggets shape how we consume, criticize, and communicate through cultural touchstones. But which ones achieved lasting greatness? To answer that, we looked for memes with universality and malleability; a dank meme exists in many permutations, and can cross cultural and linguistic barriers. We confined ourselves to the internet; only symbols and phrases that crossed from traditional media to the web qualify sorry, Kilroy.